Triple H Talks About WWE Rebranding Its Company

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WWE star Triple H was interviewed by Kevin Eck of the Baltimore Sun at the recent “BA STAR” anti-bullying campaign red carpet event in Washington, D.C. “See, here’s the thing. I think a lot of people misunderstand what we’re saying. When we say we’re just going to be ‘WWE’ now and not ‘World Wrestling Entertainment,’ I think people think we’re walking away from our core product. That’s not it all,” Triple H said.

“We just do so many things very well. We’re a live event production company that does live events probably better than anyone else on the globe…We do live event touring probably better than anyone else in the world. We do merchandising and marketing as well, if not better, than anyone else in the world. There are abilities for us to take those core competencies and offer them to the outside world in addition to what we do.”

Eck also spoke with Stephanie McMahon and former WCW champion David Arquette at the event. Arquette was asked about his infamous WCW title win, to which he said, wrestling fans were upset but anybody who was a lifelong fan like him would have a hard time turning down that opportunity to be part of wrestling history.

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